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About Alex O'Keefe

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So far Alex O'Keefe has created 117 blog entries.
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Why you should care about email deliverability

You’ve spent hours working on your latest promotional email: taking gorgeous photos, writing strong copy, and designing it all so that it looks great when it gets opened. You hit send and wait for the orders to roll in. Except—they don’t. One thing that small business owners often neglect is email deliverability, or how successful [...]

By |2022-05-02T16:11:45+11:00May 2nd, 2022|News|Comments Off on Why you should care about email deliverability

Get your small business ready for the return to the CBD

At long last, workers are slowly returning to the office for at least a few days a week and the international border has opened, with an uptick expected in visitors to Sydney’s CBD and other high-traffic areas. For small businesses that rely on office workers and tourists to earn an income, it’s a welcome change [...]

By |2022-02-24T15:47:52+11:00February 24th, 2022|News|Comments Off on Get your small business ready for the return to the CBD

Eat your way through the city with .sydney

One of the things most people missed during the last year of lockdowns was eating out. As became clear when we couldn’t do it, sitting down at a restaurant is about so much more than just eating, but rather a way of connecting with others and doing it over a delicious meal. In Sydney, we’re [...]

By |2021-12-17T14:39:40+11:00December 17th, 2021|News|Comments Off on Eat your way through the city with .sydney

What’s happening with the supply chain and how to deal with it.

Is your business one of the millions around the world affected by supply chain issues? During an age where it feels like everything is available at our fingertips, it can be jarring to realise that the supply chain is still very much a thing­—especially when it’s impacting your business. From certain types of alcohol to [...]

By |2021-12-07T20:16:25+11:00December 7th, 2021|News|Comments Off on What’s happening with the supply chain and how to deal with it.

A .sydney premium domain name can help boost your offline real estate

No matter where you are in Sydney, chances are every time you take a walk you see several construction sites. Property and real estate are really enjoying a post-pandemic resurgence, and the market is booming. The only problem? If you’re a real estate agent or developer, it’s becoming harder than ever to stand out from [...]

By |2021-10-28T12:19:30+11:00October 28th, 2021|News|Comments Off on A .sydney premium domain name can help boost your offline real estate

.sydney: Premium domain names: what they are and why your business probably needs one

  One of the most important parts of owning a business is being able reach customers. In an increasingly online world, that means having a website address that’s simple to find, simple to remember, and simple to type. But today, that’s often easier said than done. In Australia, there are more than 3.3 million [...]

By |2021-10-27T18:14:49+11:00October 22nd, 2021|News|Comments Off on .sydney: Premium domain names: what they are and why your business probably needs one

.sydney: how to keep connected with your email list during lockdown

You’ve focused on building out your email list, remaining consistent in emailing your subscribers and then—lockdown. With your business not operating as normal, or maybe not at all, you may be at a loss as to what to share with your subscribers at this time. But this is actually a wonderful time to keep fostering [...]

By |2021-08-25T12:16:58+11:00August 25th, 2021|News|Comments Off on .sydney: how to keep connected with your email list during lockdown

What to do when your business gets negative reviews online

Online reviews are important for businesses, particularly smaller ones who lack large advertising budgets. But when you receive a negative review, not only can it be a blow to your ego, but it could threaten your bottom line. Instead of freaking out, here’s how to address negative online reviews in a productive way that will [...]

By |2021-07-20T15:19:56+11:00July 20th, 2021|News|Comments Off on What to do when your business gets negative reviews online

These .sydney websites are doing it right

Choosing the right web address for your business can be stressful. You want something that makes it clear what you offer, keeps things simple for advertising, and is easy to remember. That’s where a .sydney address comes in to do the heavy lifting. There are more names available, making it easier to secure your dream [...]

By |2021-06-23T16:09:58+11:00June 23rd, 2021|News|Comments Off on These .sydney websites are doing it right

5 reasons your local business needs a .sydney domain

In today’s world of e-commerce, SEO and digital marketing, businesses need to understand the value of a recognisable and ‘searchable’ online presence. But with over 280 million web addresses registered worldwide and most four-letter .com combinations taken, finding an available domain name that describes your business can be tough. Fortunately for local Sydney businesses, you [...]

By |2021-07-08T17:22:47+11:00May 26th, 2021|News|Comments Off on 5 reasons your local business needs a .sydney domain
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